Too bad most businesses today can’t muster up this level of service. My ten year old daughter went to sleep-away camp this year. An while this is her third year, parents still approach the departure with trepidation and concern. Will she be homesick? Who is in her bunk? Does she have a good counselor? You do put a great deal of trust in a camp when you ship your kid off on a bus for seven weeks.
However, when you get a hand written note as brilliant as this one you calm down in a hurry. Written beautifully in nice handwriting, the Group Leader tells you about herself on camp branded logo note pads and everything suddenly is better. Just a perfect touch from some brilliant camp business people, who really care and really get it. All a parent needs to hear is “I’m going to work really hard to make this a great summer for your daughter,” and you feel great about your decision. Way to go Dan and Jane you know who you are.
